Improving The Retail Customer Experience With Technology

 How can retailers use technology to enhance the shopping journey? Technology may have the potential to complicate a retail experience, but technology can also improve the customer journey. At the height of the pandemic, companies were forced to take a good look at how they could adapt without traditional in-person, brick-and-mortar shopping. At Rebag, the luxury resale platform I founded, we regularly question how we could improve and elevate the customer experience through technology.

A Simple-to-Use CRM for Small Business Means an Easier Day-to-Day

With a bumper year of consumer spending ahead, it's a smart idea to reinforce your CRM for small business.

Operations for small businesses throughout the Covid-19 pandemic have certainly been a challenge, with restrictions, reduced customers who spend less, and market uncertainty making business decisions much more difficult. The good news is that America is making significant strides in the recovery from the pandemic. Projections suggest a record year of retail spending through 2021, with retail sales expected to grow by a factor of up to 8.1 percent, representing a record amount of $4.3 trillion, as reported by Customer Growth Partners.

It means that small businesses need to prepare for increased customer traffic and spending across both retail and services, and the savvy operator knows that customer relationship management (CRM) for small businesses is essential in order to keep customers happy, spending, and returning. 

5 Ways Technology Can Boost Your Startup's Productivity

Want to optimize your startup's operations? Here are five ways you can use technology not only to support productivity — but increase it.

Navigating growth as a startup founder can be tough. This is especially true if you're in a fast-paced industry like technology or finance. Trends move quicker than you can imagine, and if you're not careful, you'll find yourself in an uncompetitive spot in the industry. Of course, no one wants that.

Struggling to keep up with the fast-paced nature of the industry is only compounded by the widespread exodus of talent, otherwise known as the Great Resignation. More companies than ever are having trouble attracting or retaining talent, meaning founders have to handle a lot of the difficult tasks on their own — tasks they might not be an expert in. Instead of focusing more on the different ways to run the company better from the top down, founders are stuck looking for how best to do everyday tasks.