While true
artificial intelligence is some way off, businesses are taking advantage of
intelligent automation, like machine learning, to improve business operations,
drive innovation and improve the customer experience.
AI and automation is changing the business environment
across industries, delivering new opportunities through intelligent,
automated products. Some companies are ahead of the curve, and others are
stagnating in their adoption of the tech.
Board members and decision-makers are increasingly aware
of the benefits of AI and automation, but the question should always
remain: ‘Is it right for my business? How does it solve a problem?’
With the general rise of this technology into
business operations also comes challenges, dangers and potential risks to the
human workforce. This feature will examine all these aspects, and hope to give
an overall look at AI and automation in the enterprise.
What is AI?
Artificial intelligence (AI) is effectively an
umbrella term to describe processes of intelligent automation, like machine
learning, natural language processing (NLP), cognitive computing and deep
learning. True AI is when a computer or robot can think and act as a human
brain would. In reality these sentient, self-sufficient ‘beings’ — seen in
films like Ex Machina or dare I say, The
Terminator — are a long way off.
At the moment, companies are using autonomous processes to improve
operations, and change the face of customer service (through, for example,
AI-powered chatbots), while spurring innovation to new heights. AI is a set of
algorithms that can solve a specific set of problems — and it works best with a
large amount of quality big data.
Almost every industry will be impacted and
transformed by ‘AI’ and automation in the next few years. Manufacturing —
perhaps more so than others — is one industry currently seeing the benefits of implementing this
technology in operations. Over the next five years, these smart factories —
using tech like robots and automation — will act as the catalyst for a new
global economy and herald in Industry 4.0.
When
it comes to manufacturing, artificial intelligence is beginning to and will
“touch each and every stage of the supply chain, whether it be the logistics,
manufacturing or maintenance of goods,” explains Graeme
Wright, chief technology officer for manufacturing, utilities and
services at Fujitsu. “As yield is of utmost importance when it comes to
manufacturing, we will see many more applications of AI put in place to improve
manufacturers output.”
Board members
and decision-makers are now aware that traditional business models will simply
not do in a continuously
disrupted business environment. “Those in the c-suite must
reengineer their operations in a way that embraces AI,” says Frank
Palermo, global head, digital solutions, Virtusa. “A good starting
point would be for organisations to automate much of their ‘drudge’ work, and
focus instead on providing tailored, personalised products and services that
satisfy customers and meet growing expectations.”
The
benefits of AI: is it necessary?
Simply, AI
and automation — like some other emerging technologies — will allow businesses
to cut costs, boost productivity by freeing up workers from more mundane tasks,
increase agility and flexibility, and spur innovation — all the buzzwords.
Indeed, when
done right, implementing this technology will allow businesses “to grow
revenues, product lines and offer differentiated customer experiences,”
confirms Barry Matthews, head of UK, Ireland and
Netherlands at ISG.
AI
and automation stands out from other technologies, in that it will help advance
those other technologies into the mainstream business environment. For example, AI
will advance IoT. It will be “indispensable in processing the large
volumes of data that arrive from devices,” says Misha
Bilenko, head of Machine Intelligence and Research at Yandex.
As more and
more data is produced from technologies like the IoT and virtual (and
augmented) reality devices, AI and automation will
be essential in not only managing that data, but also in supporting
the increased strain on business networks.
“With
networks powered by AI and machine-learning, the workplace becomes less tangled
up in complexity and repetition, and more agile as a result; something that is
greatly needed as our business world becomes increasingly borderless and far
more competitive,” explains David
Goff, head of Enterprise Networks at Cisco UK & Ireland.
For the
plethora of benefits to be realised, however, organisations and their
decision-makers need to ensure that the technology solution is addressing a
problem or gap. “Without a clear strategy, the return on investment is far less
likely to be maximised,” clarifies Matthews.
Ultimately,
this should be the message. A new technology(ies) — like AI and automation —
can’t be implemented for the sake of it, because it’s ‘new and shiny’.
Regardless of what technology it is, business leaders need to identify a
problem that needs fixing or identify how to improve systems and practices, in
order to justify integrating something into operations.
Integration
challenges
A 2018 survey by Spiceworks found that 50%
of organisations have not implemented AI due to the lack of use cases in the
workplace. And a further 29% noted that security and privacy concerns hold back
AI adoption, with concerns around costs following close behind. From this
perspective, the challenge of integrating this technology stems from a fear of
the unknown, rather than anything practical.
Indeed, at this stage there are not a huge number of
companies utilising this technology, “because although the technology exists in
consumer and niche cases, there are not yet easily implementable solutions
built for the enterprise,” says Ian Aitchison, senior product
director at Ivanti. “It’s at that early stage of maturity where consumer is
actually leading ahead of the enterprise. As vendors bring prebuilt AI tech in
as an advantage to their enterprise customers, the adoption becomes easier.”
If
the leadership team of an organisation does decide to integrate AI and
automation then there will be number of challenges to overcome; including
control, a lack of skills and legacy systems.
• AI and control: Businesses must be able to control
the scope of how it’s AI makes decisions, i.e. the ability to change from
“opaque – where the decisions being made by the AI are not easily explainable –
where they need to insist on it being transparent and able to explain its
results,” explains Don Schuerman,
CTO, Pegasystems. Following regulation, like the EU General Data Protection
Regulation and the California Consumer Privacy Act,
businesses now need to switch between transparent and opaque AI operating. How
can you control the technology without a costly, major teardown? How can you
make sure that you can trust your AI? It is important, therefore, “for
companies to have the ability to control the level of transparency, such as
using a “T-Switch”. If the T-Switch is toggled to the opaque setting, then
anything goes. If the T-Switch is toggled to transparent, then the AI must
provide information about its behaviour and anything opaque will be actively
blocked from execution. Because we do not live in a world where “Either/Or” is
a reality, in reality the T-Switch will be a slider ranging from 1 (very
opaque) to 5 (completely transparent),” says Schuerman.
• Lack of skills and AI: The global digital skills crisis has
been well documented, and any organisation looking to integrate AI and
automation processes will need employees who can work with, and understand the
technology. “Industry at large will need more data scientists who are also
domain experts and understand the relevance of the training datasets as they
conduct regression and optimise their ML algorithms. This will determine how
smart the AI is,” explains Michael Segal, area vice
president strategy, NETSCOUT. Finding the right people to integrate this
technology, therefore, will be a significant challenge for organisations
looking to benefit from AI. Solutions? Well this boils down to getting more students involved with
STEM subjects at school, and tech industries providing easier
routes into professions from college and university. The issue of diversity is
also a factor, and if the technology industry and education systems can get
more girls interested in tech then there will be a lot more digital talent to
pick from.
• AI and legacy systems: Many large enterprises are based on legacy
systems, and integrating any new, emerging technology with these is
a challenge. “Many businesses face the challenge of working out how automation
fits in with existing systems and processes,” confirms Sharon Einstein, VP EMEA
Robotic Automation and AI at NICE. This burden of legacy systems can prove a
significant stumbling block, along with ever-increasing cost pressures. “Many
enterprises face a major challenge in bridging the gap between expectations and
reality,” explains Kalyan Kumar,
corporate vice president and CTO IT Services at HCL Technologies.
AI
in cyber security
Once
integrated, AI — along with business best practice — has many applications.
Improving an organisation’s cyber security posture is one of them.
“AI and ML
are just tools, and it’s how you use the tools that matter,” says Etienne Greeff, CTO and
founder of SecureData. “There’s certainly a role for ML and AI in cyber
security; for example, they are very good at dealing with lots of information
and trying to understand what is normal and what’s anomalous.”
He does
argue, however, that “in cyber security and in application security, there’s
actually no known application of AI. There’s no autonomous agent that
automatically defines threats; that does not happen yet, and it’s not very
close to happening.”
AI is not a
silver bullet. But, as the use of the technology continues to grow, it should
become part of a robust, defence-in-depth information security strategy that
keeps data safe and focuses on risk management, rather than incident response.
Will
AI pose a risk to my job?
In 2017, Jim
Yong Kim, the World Bank chief warned that the automation of millions of jobs
was endangering the future hopes and
ambitions of people. It is true that the more mundane, task-led jobs
are being digitised. Retail giant, Ocado, for example has created a
robot-operated warehouses, where the human element is — in-part — eliminated.
This trend will
become more common and is part and parcel of any industrial revolution, where,
in fact, more jobs are created. “Automation will to evolve the way we work. To
avoid being displaced, workers will need to adapt themselves to focus on higher
value tasks which might require retraining,” says Palermo.
In the UK, a Deloitte study
of automation showed that whilst 800,000 low-skilled jobs have
been eliminated, automation created 3.5 million new jobs. Those jobs paid on
average nearly $13,000 more per year than the ones that were lost.
However, the
idea of retraining and new roles is all well and good, but what if you are in
the transport industry as a driver and your job is rendered obsolete with the
advent of autonomous driving? Will millions of these people be expected to
retrain in software engineering and then compete against those who have already
already trained? It is an unrealistic proposition — the introduction of a
universal basic income is increasingly likely.
So, while
some jobs are certainly under threat — whether this is right or not falls under ethical AI discussions —
the human element to the workforce is not, by in large, under threat.
Technologies, like AI and automation, need to be overseen, programmed and
analysed.
Getting
AI-ready
When
more businesses eventually make the imminent jump to AI, how can they ensure
AI-readiness? What do organisations need to do to make sure their systems are
not overwhelmed?
First and
foremost, businesses must
make sure their data is AI ready. This requires a central data hub,
which is capable of extracting and analysing data from multiple sources — AI
solutions can then make effective use of this full picture to deliver customer
engagement strategies, or whatever insight that needs to be garnered.
Building AI
into the foundation of the enterprise is also key. To embrace the possibilities
that AI is already offering and will offer in the future, enterprises need to
go on a journey to rebuild
and reimagine themselves on an AI-powered foundation, a
collaboration between man and machine.
If this new
AI-led business strategy is adopted in the right circumstances to solve the
right problems, it will help businesses become better, faster and more agile
than ever before — and allow them to overcome natural limitations.
C-suite
priority? Everyone’s priority
This depends
entirely on the type of business and what problems need solving. AI should not,
and cannot, be used to solve every problem in an organisation.
However,
under the right set of circumstances, the umbrella of AI can ease the increasing
pressure on boardrooms while helping provide incredible value to customers.
“The technology allows businesses to save money, make money and manage risk,
three of the most important motivators for any boardroom,” says Colin
Redbond, head of Technology Strategy, Blue Prism.
Ultimately,
today, more and more businesses are grasping with the power of AI to meet the
escalating expectations of consumers and stakeholders.
Outside of the
private sector, the emphasis on AI is very much a priority for the UK
government. This was demonstrated last year when the Department for Digital,
Culture, Media and Sport (DCMS) announced that 50 leading technology companies
and organisations have contributed to the development of an Artificial Intelligence (AI) deal worth almost £1 billion, including almost £300 million of
private sector investment into UK sector.
The
announcement followed the launch of the government’s Industrial Strategy,
within which AI was highlighted as one of the UK’s four ‘grand challenges’. MPs
also released a report analysing the government’s AI strategy, stating that it
needed to rethink funding, procurement and infrastructure.
Other
endeavours taken by the government include the establishment of the Government Office for AI, the AI Council and the Centre for Data Ethics and Innovation.
Secretary of
State for Digital, Culture, Media and Sport Matt Hancock said at the time: “The
UK must be at the forefront of emerging technologies, pushing boundaries and
harnessing innovation to change people’s lives for the better.
“Artificial Intelligence
is at the centre of our plans to make the UK the best place in the world to
start and grow a digital business. We have a great track record and are home to
some of the world’s biggest names in AI like Deepmind, Swiftkey and Babylon,
but there is so much more we can do.
“By boosting
AI skills and data driven technologies we will make sure that we continue to
build a Britain that is shaping the future.”
The meaningful and
transformational value created by the implementation of AI and automation means
its integration is now a top priority for both boardrooms and governments
across a variety of sectors. However, how they can “keep jobs and retrain
employees as more and more processes become automated,” will be crucial,
explains Segal.
The main
priority for business leaders, concludes Redbond, “must be to democratise
automation strategies across their organisation. Giving business users the
opportunity to control new digital operating systems will be the key to the
technology being used to its full potential.”
Article source: https://www.information-age.com/guide-artificial-intelligence-enterprise-business-123472516/#
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